this post was submitted on 25 Jul 2023
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[–] steltek@lemm.ee 36 points 1 year ago* (last edited 1 year ago) (2 children)

Cisco owned the "iPhone" trademark and was actively using it to sell products. Weirder things have happened.

Apple simply started using it and told Cisco, "Make me stop".

[–] mosiacmango@lemm.ee 58 points 1 year ago* (last edited 1 year ago) (2 children)

To which Cisco replied "okay" and forced Apple to agree to an unknown but likely ludicrous licensing fee.

Twitter got Apple money right now? Because even Elons billions aint shit compared to Microsofts literal trillions.

[–] dan@upvote.au 5 points 1 year ago* (last edited 1 year ago) (1 children)

Twitter got Apple money right now?

Twitter's got so little money that they can't even pay all their bills, lol.

Honestly I think they rolled out the new branding without finishing it because they can't afford proper designers or project managers. The site still says "Twitter" all over the place and they can't even trademark the new logo.

[–] fonix232@kbin.social 2 points 1 year ago

Apparently they've hired an intern level designer then fired them after 2.5 weeks, once they handed in the design proposal.

[–] ElBarto777@reddthat.com 3 points 1 year ago (1 children)

Microsoft doesn't have trillions. Where did you get that from?

[–] dawnerd@lemm.ee 27 points 1 year ago (1 children)

Microsoft is a 2.6T dollar company…

[–] threetimes 11 points 1 year ago (3 children)

Market capitalization means that every share of MSFT combined at the current price is worth $2.6T. The company has $100B cash on hand. That's actual cash and investments that could be easily converted to cash. Substantially less than $2 trillion.

[–] maynarkh@feddit.nl 16 points 1 year ago (2 children)

Yeah, but by that logic, Musk isn't a billionaire either.

[–] knotthatone@lemmy.one 3 points 1 year ago* (last edited 1 year ago)

And as a public company, Microsoft has a lot more options to leverage their equity than a private company or individual does.

[–] threetimes 1 points 1 year ago

Musk owns stock worth billions. Stock is a liquid asset, meaning he has billions in liquid assets. The $2.6T market cap is what the public shares of MSFT are "worth." They are owned mostly by people and orgs other than Microsoft, meaning that value is not an asset to Microsoft.

Your comment is low-effort. Don't do that.

[–] AphoticDev@lemmy.dbzer0.com 7 points 1 year ago

Oh, only a $100 billion? Wow what poors, guess they're fucked.

[–] Faydaikin 1 points 1 year ago

Isn't that still a fuck-ton more than what any of their competitors have at their disposal?

[–] jcarax 7 points 1 year ago (1 children)

Actually iOS, not iPhone. I think if it were iPhone itself, an actually marketed product from either Apple or Cisco, it would have ended a bit differently. But in both cases, it was just iOS, the operating system of the marketed products.

In both cases, iOS was a selling point of the product, but not the product itself.

[–] chipt4 10 points 1 year ago (1 children)
[–] jcarax 7 points 1 year ago (1 children)

Huh, I never heard of that one, I knew they licensed iOS.

https://appleinsider.com/articles/10/06/08/cisco_licenses_ios_name_to_apple_screenshot_shows_iwork_on_iphone

I'm surprised Cisco let iPhone go so easily, considering the immediate popularity of the brand when Apple released theirs.

[–] cobra89 7 points 1 year ago* (last edited 1 year ago) (1 children)

Apple and Cisco settled their dispute on February 20, 2007. Both companies will be allowed to use the "iPhone" name in exchange for "exploring interoperability" between Apple's products and Cisco's services and other unspecified terms

Seriously, they let it go for nothing. When did Apple and Cisco ever integrate products?...

Edit: Also it says they're both allowed to use it. I would love to see Cisco come out with an "iPhone" in 2023 lol

[–] jcarax 3 points 1 year ago

Honestly, there would probably be far more backlash against them than benefit. But it would be hilarious.

I wonder if they got some help with early app development, or something. I've always avoided Cisco, so I don't know if they offered any mobile management or monitoring tools early on.