this post was submitted on 17 Nov 2023
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I guess story time but....
When my dad got married he was gifted a rolex and he wore that for a long time. For reasons that I don't quite know, he decided that the rolex was a pain in the ass to wear and he's switched watches since then. But I remember as a kid for the longest time, my dad wore a cheap casio diver for a long long time. That's just what he wore. So I guess he did switch from an expensive brand to a cheaper brand.
Personal opinion? I currently wear a BB58 as my daily driver. But to be honest, I can appreciate a lot of cheaper watches no problem. From time to time you'll catch me wearing my Hamilton or Kuoe watch. Both watches are a fraction of the price of the bb58 but I still wear them. Why? Because I like the way they look. I like the way all my watches look, price doesn't matter. At the end of the day I will never wear a Richard Mille watch because I think they're ugly as fuck.
Truthfully speaking......alright watches are cool. Luxury brands are cool. But at the end of the day it's just a watch and I think that's what a lot of people get to. So then they switch out to a cheaper watch for a variety of reasons. We like to get into discussions about movement and finishing and accuracy and so on and so on? But really it's just a watch. Those things are stupid. We just need something to tell the time.
Whatever you get your dad, I'm sure he'll be happy to wear it. The emotional attachment of you giving him a watch is going to be worth more than any other watch he owns.