I own and admire watches at prices ranges from $1k to $100k and there is a distinct difference in quality and finish as the price goes up. That is not to say that $1k watches are low quality, or that the more expensive watch is always “better”, but there is no doubt about a difference. IMO some brands and models deliver consistent value above their price point, some are arguably overpriced on a quality basis, but definitely there are still many level of distinction above $2k - $3k. Material and method alone drive some of that. Gold & platinum cases, enamel dials, hand turned guilloche that very few manufacturers can do, highly engineered complications, movement finishing…these are real differences.
Wtf. Wind your watch. Set the time. The end.