Working in mall retail in the early 2000s, everyone assumed it was Black Friday because the crowds made it horrible to work that day. I never heard the "red to black" line until this article
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Yeah, I think that PR spin died after getting debunked so thoroughly, but I liked this article's blast-from-the-past 'need' to set the record straight with lots of details.
Personally I hadn't heard the red-to-black story debunked at all until reading this thread, so I appreciate the thorough clarification.
I grew up in the '80s and don't really remember Black Friday being a thing until at least the late '90s, possibly later. The attempts to make it seem like it's always been a thing are pure gaslighting. For my parents, it was Buy Nothing Day, as they saw no reason to break up a perfectly pleasant four-day weekend by doing shopping they could easily do a week later. But again, Black Friday wasn't yet a thing, no huge sales, just people wanting to get away from extended family for the day at the mall.