this post was submitted on 21 Jun 2024
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That's interesting. I wonder whether those 6519 surveyed are representative of whole population, or of people who anyway online a lot. It’s seems there was an inflection around 2012 - what happened then ? The curve ends during covid lockdowns, wonder whether deflected since ?
Tinder launched in 2012. eHarmony and Match.com were pretty fringe sites but Tinder commodified and gamified the mechanics. That made online dating “fun”. Also we saw a huge growth in smart phones in 2010 to 2012