this post was submitted on 18 Jun 2023
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[–] CeruleanRuin@lemmy.one 15 points 1 year ago* (last edited 1 year ago) (1 children)

Is there any metric measuring that, though? Of course they track app downloads, and can tell if people are using it, but I don't know if there's any way for them to know who is actually keeping it on their phone. A mass deletion wouldn't mean anything unless it's by people who were already using it daily. Giving it a low rating on the app store might be seen though.

[–] walkingears 10 points 1 year ago (1 children)

Yeah it would have to be mass deletion by people who use the app regularly, which (should) lead to a measurable reduction in traffic and ad revenue, assuming that those people would spend less time on reddit if they didn't have the app handy on their phones constantly anymore.

[–] Moonwalk@lemm.ee 1 points 1 year ago

Apps usually have an active users metric. As far as I know, that's how the worth of apps is usually measured. So uninstalling the app would directly impact that metric, because they would see a significant drop in their daily active users measurements.