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So, Microsoft now owns Activision Blizzard. How will this affect the rest of the industry?
(www.gamesindustry.biz)
this post was submitted on 17 Oct 2023
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It's all for game pass. They want to lock people into their favourite games with a subscription, that's where the money is for Xbox at the moment, all these buyouts are for securing their service as 'the one to want' before others clamber into the space. So I suspect things at ABK will continue as they have been doing for the most part, but with the games on game pass and maybe some more Xbox ports.