this post was submitted on 18 Jul 2023
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Threads Usage Drops By Half From Initial Surge (www.similarweb.com)
submitted 1 year ago by BrikoX@lemmy.zip to c/technology@lemmy.ml
16 comments fedilink hide all child comments
 

cross-posted from: https://lemmy.zip/post/560250

Different source: https://bgr.com/tech/threads-has-lost-half-of-its-daily-active-users-a-week-after-launch/

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[–] maegul@lemmy.ml 33 points 1 year ago* (last edited 1 year ago) (1 children)

Not surprising. What's funny about this is the weirdness of fracturing the simple idea of a microblogging service.

Like right now there are people with four apps on their phone: mastodon, bluesky, threads and twitter. They may even use most of those pretty regularly ... to what??!! post 200 character statements about trivial stuff?

Really does make the case for a federated protocol of some sort. Choosing your app, culture, community and moderation standards really can't be tightly coupled to the platform anymore.

[–] BraveSirZaphod@kbin.social 2 points 1 year ago (1 children)

Really does make the case for a federated protocol of some sort.

Well, Threads is at least aiming to do that and integrate with Mastodon, but the group mind has decided that this is bad.

[–] darcy@discuss.tchncs.de 1 points 1 year ago

Well, Threads is at least aiming to do that and integrate with Mastodon, but the group mind has decided that this is bad.

I'm not part of that group mind, but I'm cynical that they will federate. From a business standpoint it doesn't benefit them, so I'm betting it's just a buzzword they're using.

[–] donuts@kbin.social 30 points 1 year ago* (last edited 1 year ago) (1 children)

~~Mastodon will never take off, it's all about Post.~~
~~Mastodon will never take off, it's all about Cohost.~~
~~Mastodon will never take off, it's all about Hive.~~
~~Mastodon will never take off, it's all about Bluesky.~~
Mastodon will never take off, it's all about Threads.

[–] Gargari@lemmy.ml 4 points 1 year ago (2 children)

Mastodon will never take off.

[–] ziby0405@lemmy.ml 6 points 1 year ago (2 children)

Flight departed about a year ago, I'd say it took off.

[–] nyan@lemmy.cafe 7 points 1 year ago

It's just that it looks more like a formation of Cessnas than a jumbo jet, which confuses some people.

[–] DrMux@kbin.social 1 points 1 year ago

Seven passengers boarded. The rest are still trying to decipher their boarding pass.

[–] chaorace@lemmy.sdf.org 1 points 1 year ago

I'll believe it when Mastodons fly

[–] Lynchy@reddthat.com 17 points 1 year ago (1 children)

Not surprised really. People (myself included) just wanted to see what it's like.

[–] chahk 4 points 1 year ago* (last edited 1 year ago) (1 children)

Why though? I'll never understand this. Wasn't Instagram already doing the same thing?

Maybe I'm too old. Get off my lawn!

[–] jvisick@programming.dev 1 points 1 year ago

You’ll never understand why people want to check out the latest app from a major tech company?

I get it if you aren’t interested personally, but it seems strange to not understand why people would want to try it.

[–] Anticorp@lemmy.ml 2 points 1 year ago (1 children)

There was no initial surge. Automatically creating shadow accounts from your list of Instagram users doesn't count as a surge.

[–] BraveSirZaphod@kbin.social 3 points 1 year ago (1 children)

I still haven't seen any actual evidence of this, but I'm excited to see yours, which you clearly have given how confidently you're asserting this.

[–] Anticorp@lemmy.ml 3 points 1 year ago (1 children)

I was just repeating what I've seen said here several times. Should I have taken steps to verify it before repeating it? Yes. Do I dislike and distrust Facebook enough to believe they'd do something like this without giving it a second thought? Also yes.

[–] BraveSirZaphod@kbin.social 2 points 1 year ago

For the record, the numbers they reported were based on the number of Instagram users that downloaded the Threads app and took the active step of activating their account there. Threads and Instagram share accounts, so it's a very seamless process. What Meta very much did not do was take the number of Instagram accounts, which is around 1 billion, and say "We have a billion Threads signups!".

Sharing accounts and thus making it extremely easy to sign up for was, if anything, a very clever and smart move.