this post was submitted on 10 May 2024
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If your job was to come up with greater enshittification for society, what would you do?

My ideas:

  1. Rental apartments where every wall has a screen with ads 24/7. You can pay cheaper rent to live with ads in every wall or you can pay a monthly subscription to turn off the ads (you don't get to use the screens for anything else tho). After people get used to it we can start adding a little bit of ads even for the subscription users, just a little less.

  2. Movie theaters. This one is obvious, why did anyone think it was ok to give people access to uninterrupted movies just because they paid a couple bucks? We should include some ads in the middle of movies in the cinema duh.

  3. Water and electricity. Private utility providers should be able to require you to watch a certain amount of ads on their apps in order to deliver their services to you every month (you still also pay normally ofc).

  4. Alarm clocks. Smartphones should delete the option to pick a custom sound for alarm and instead wake you up with loud ads. Installing any custom alarm app should require root and we should lobby government to ban devices with alarm clocks which are not smart.

  5. Unified ad-watching score. Similar to credit score, you will gain points by not skipping ads, having the selfie camera turned on while watching an ad (to make sure you looking), having the microphone on to make sure it isn't muted, etc. Every platform contributes to your score. They can use your ad-watching score to give you benefits or punish you as they please.

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[–] Fizz@lemmy.nz 22 points 6 months ago (5 children)

Sitting on a plane and the screen in front of you plays ads the whole flight.

[–] voklen@programming.dev 7 points 6 months ago (1 children)

I always take out those paper ads that are attached to the top of the seat if front and turn them around so I'm not staring at them for a 5 hour flight.

[–] tetris11@lemmy.ml 5 points 6 months ago

I thought I was the only one. Fuck you Easyjet!

[–] Batmanatee 6 points 6 months ago

I just had a few flight with Air China and after the security film they showed sponsors for it. Thanks Intel for making sure we survive an emergency.

Getting some real clockwork orange vibes here.

[–] MrFunnyMoustache@lemmy.ml 3 points 6 months ago

If that ever happens, I would start bringing duct tape to flights, tape a magazine to cover the screen.

[–] OsrsNeedsF2P@lemmy.ml 3 points 6 months ago

Abort abort abort abort abort abort abort

[–] MrFunnyMoustache@lemmy.ml 19 points 6 months ago

I remember having a conversation with a former friend a while ago, and he, as a guy who worked for a certain company that makes most of its revenue from delivering ads, spoke about requiring use of front facing camera and using eye tracking technology to ensure you're actually watching the ads and not going somewhere else while the ads play. If you aren't looking at the ad, it will play another ad afterwards.

He spoke about it as something he is looking forward to, since it would increase revenue. Pretty sure he was pitching this idea to his boss hoping to get a promotion.

[–] NigelFrobisher@aussie.zone 19 points 6 months ago

β€œThis nuclear attack warning was brought to you in association with our partners at Squarespace.”

[–] twoprops@infosec.pub 19 points 6 months ago

Nice try, Zuck

Stop this thread, and burn it with fire.

[–] Hamartiogonic@sopuli.xyz 12 points 6 months ago* (last edited 6 months ago)

Remember those mobile games where you can watch ads to get some gold and diamonds or simply pay for them with real money? Well, I can imagine a dystopian future where that logic has been applied to everything.

Wanna press an elevator button? Pay with shopping center diamonds or watch this quick ad.

Wanna try on this shirt before buying it? Ads. Is this made of cotton? Ads.

Take the escalator to the next floor? Ads.

Wanna check the info screen to figure out where you can find a restaurant in this shopping center? Ads.

Wanna unlock different parts of the menu? Ads. Wanna see the prices too? Ads. Allergens? Ads again.

Need to go to the toilet? Ads. Want some toilet paper? More ads.

If you encounter this literally every 30 seconds, spending some money on those shopping center diamonds suddenly becomes a very appealing idea.

On the outside of the mall you see a punk looking guy with a Molotov cocktail in his hand. You feel a sudden urge to join in whatever he is up to.

Anyway, if you want some more suffering and sadness, simply dump the first lines to GPT and ask it to take this dystopia to its logical conclusion. It could get pretty wild.

[–] pineapplelover@lemm.ee 12 points 6 months ago

Nice try Evil Corp

[–] MossyFeathers@pawb.social 10 points 6 months ago* (last edited 6 months ago)

A typing game like Mario Teaches Typing or Typing of the Dead except all the sentences are ad slogans or brand names.

Emergency phone lines have ads at the beginning of the call to help pay for emergency services (because the government won't pay for them).

Revoke regulation that requires disclaimers on paid endorsements (in other words, you have no idea if someone is endorsing a product because they like it, or because they were paid to talk about it).

Digital piracy is now a felony on par with drug felonies.

Ad blocking is now digital piracy.

Copyright is now indefinite, applied retroactively. An agency is formed to pursue copyright infringement on behalf of deceased rights holders and defunct companies.

Criticism is no longer considered free speech if it leads to direct or indirect economic damage ("your rights end where mine begin!")

Referencing or speaking about a copy-protected work in-depth constitutes copyright infringement. However, enforcement is up to the rights holder except in the case of deceased individuals or defunct companies.

The last three may seem tangential, but together it means companies can take action against you for talking negatively about their advertisements and products, regardless of how old they are. Now companies like Disney can use copyright to permanently erase things like The Song of the South or Walt Disney's Nazi boner.

Advertising is allowed on voter ballots (the voting process can be expensive after all).

Politicians must publicly endorse companies which endorse them (it's only fair). Failing to do so is considered a form of ad blocking.

Public schools may include advertisements in their curriculum to augment teacher salaries. There are no restrictions on how many advertisements are presented, how they are presented, or the extent of their presentation. Choosing not to present an advertisement that is part of the curriculum is considered a form of ad blocking. "You have to pay teachers somehow, and I'll be damned if it comes out of my pocket".

I could probably come up with more, but this is making me depressed.

[–] kinttach@lemm.ee 10 points 6 months ago (1 children)

Ad-based apps on your phone.

It’s been done already, you say? Not like this: the front-facing camera is used to detect eye gaze. A counter on the screen starts at 30 seconds and only counts down while you are looking at the screen. If you look away, the counter, and the ad, pauses. The app doesn’t continue until you’ve watched the entire ad.

[–] mdwhite999@lemmy.sdf.org 7 points 6 months ago (1 children)

Even better. The countdown resets if you look away

[–] Minarble@aussie.zone 2 points 6 months ago

Faaaaaak Please delete this before they see it!

[–] rmuk@feddit.uk 8 points 6 months ago

Two videos for you to watch:

Hyper-Reality, a PoV short film featuring an overqualified gig worker in a world of ubiquitous, ad-laden and heavily enshittified AR. https://youtu.be/YJg02ivYzSs

This Euro-News article which features a Murdoch-owned advertising agency trying to get train windows turned into bone-conducting acoustic transmitters so weary travellers are forced to listen to ads as they resr their heads. https://youtu.be/1KZATgg7bJo

[–] livus@kbin.social 8 points 6 months ago* (last edited 6 months ago) (1 children)

Smart contact lenses and also smart built-in lenses that work like cataract surgery lenses.

These are given away free and basically make traditional optometry have to change to a lower volume higher cost model. We also outlaw lasik on the grounds that it is more dangerous than smart lense implants.

The smart lenses track you and interact with personalised location specific advertiser content at each surveillance point, allowing them to show ads directly to your retina.

[–] tetris11@lemmy.ml 7 points 6 months ago (1 children)

"We've noticed that your eyes track boobs a lot, so here are some ads for better bras to reduce back ache."

[–] livus@kbin.social 2 points 5 months ago

Or worse, glancing at boobs results in "horny women in your area" pop ups even if you were just bra shopping.

[–] Arghblarg@lemmy.ca 8 points 6 months ago

Kill it all with fire

[–] Bizarroland@kbin.social 7 points 6 months ago

You have to watch an ad to crank your car.

Every time you bring your car to a full stop while it is running, an ad plays through your audio system and displays on your radio.

You have to watch an ad to make a phone call.

When your phone rings, it plays an ad jingle, call JG Wentworth 877 cash now.

When you send a text message or write a text post to an online system, an ad is injected with your text post so that readers in order to read what you wrote also have to read the ad.

If you have Smart lights or anything smart in your home, in order to use it you have to watch an ad.

In order to pay for something with a credit card you have to watch an ad on the credit card machine and click one of the choices that are offered to you.

Smart pillows that play hypnotic ads at you in your sleep.

Your electric toothbrush requires an ad to be played the whole time it is being used, and if you brush your teeth for less than the length of the ad, then they take a dollar from you.

Some guy comes to your house and screams logos and add quotes at you all of the time. If you try to get him to shut up he murders you and your entire family.

Replace the guy with a robot.

[–] Achyu@lemmy.sdf.org 6 points 6 months ago

Some 'innovator' writing all this down.

1 and 2 seem very possible. But 2 may lead to more piracy. So anti-policy lobbying may happen too.
The ones can be gradually introduced.

[–] azimir@lemmy.ml 5 points 6 months ago

Have groups of quadcopters/does fly down streets over cars stuck at stoplights and show ads and/or play ads at them.

You could wait for the light to go red, then form up in a wall over the crosswalk to show the drivers waiting down the street your ad. They're just going to be looking at the stoplight anyway, so that's free eyeball time, right?

[–] Teon@kbin.social 5 points 6 months ago

No one is allowed to wear "work clothes" anymore, like a suit & tie or any professional type of clothing like that. Instead you will be required to wear clothing covered with printed ads in ALL professions. The police, doctors, bus driver, newscaster, everyone everywhere while at work.

[–] Dagwood222@lemm.ee 5 points 6 months ago

[off topic] "The Space Merchants" by Frederik Pohl and CM Kornbluth. In a polluted future where the wealthy ride in rickshaws, an advertising company is given the job of selling the human race on emigration to Venus.

It was written back in the 1950s, and it's funny to see how some of the things the writers thought of as satire became normal business practice.

this amber alert alert is brought to you by alerts-r-us!

...

this amber alert is brought to you by alerts-r-us!

[–] bstix@feddit.dk 4 points 6 months ago (1 children)

Escalator commercial break. Stops the escalator until the ad is done.

[–] KittenBiscuits@lemm.ee 4 points 6 months ago (2 children)

"this escalator is temporarily stairs. You're welcome." -Mitch Hedberg

The real one to worry about is stopping the elevator for an ad break. You're trapped now bitches!

[–] GreatDong3000@lemm.ee 1 points 6 months ago

One ad break between each floor or pay for direct lift that is a killer idea.

[–] bstix@feddit.dk 1 points 6 months ago

If only I had paid for quick walking.

[–] AlexanderESmith@kbin.social 4 points 6 months ago

Nice try EA, but you're not getting my golden ideas for free.

[–] Jaffa@lemm.ee 4 points 6 months ago

You know ad-supported kindles? Expand that to phones, TVs computers. Anything that can show or play an ad while it is off or when you turn it on. It's free real estate!

[–] lattrommi@lemmy.ml 4 points 6 months ago

I for one, am severely disappointed that i do not have relevent and targeted ads to view, while i am filling out online applications for jobs. i also still don't see ads when i put the same information again on a paper application, as part of their company's interview process or when filling out the tax paperwork if i get hired and i haven't gotten ads yet when applying for food stamps due to the job not paying anything close to enough to survive off of and you know, come to think of it, i have not once seen an ad on any of my termination letters or paychecks either. actually, that's probably because i never get either of those, they just tell me to stop ringing the bell and hand them the bucket of cash or tell me to return the wendy's uniform within a week or i get a $35 fine deducted from my last paycheck and that i'm no longer allowed on the property after what happened behind the dumpster but that's another story, i digress.

they should have ads on cash too. just because some people only use plastic cards and NFC to pay for things, doesn't mean everyone does. poor people have a right to be bombarded with ads from their choice of currency, even if it is for things they cannot afford. it is a grave injustice of equal rights, that when i'm holding a cardboard sign on the freeway onramp begging for change, the pittance of coins i'm being pelted with aren't blaring slogans from tiny built in speakers. when i'm dancing at the topless bar, the greasy singles being crumpled up and thrown at me don't even play ads that sync up with the song i dance to and never, not one fucking time has my song and dance been interrupted for an important advertising announcement, it's only ever interrupted by the strip club staff telling me to leave and never come back and that guys can't dance to 'touch myself' by the divinyls no matter how flexible they are. i digress.

this is sarcasm mixed with weak attempts at humor. nothing should be considered truthful or accurate however some might be based on true events which have been altered or exagerrated for effect. This message was brought to by typing and no AI was harmed or used in the making of this comment.

[–] lazylion_ca@lemmy.ca 4 points 6 months ago

Put ads for Twinkies on your can of Coke.

[–] letsgo@lemm.ee 4 points 6 months ago

A transparent ad centred on your mouse cursor.

[–] HipsterTenZero@dormi.zone 3 points 6 months ago

Clothing with patches sewn into the interior in the shape of the brand you're trying to sell. Like braille ads, but for your clothes.

[–] ActionHank@sopuli.xyz 3 points 6 months ago* (last edited 6 months ago)

I would auction shelf space at my mega chain grocery store to large brands. The highest bidder would have the opportunity to buy up all the shelf space in order to bury any potential competition. The bidder could create 100s of different labels of essentially the same goddamn product, in order to maintain the illusion of choice, maximize consumer confusion, and thus maximize the time a customer spends thinking about the shelf-dominant brand, for some otherwise dead-simple purchase, such as toothpaste.

[–] RandomVideos@programming.dev 3 points 6 months ago

Having to interact with the ad for a set amount of time(opening the site promoted) to be able to continue using the app

Having to buy a minimum amount of promoted products would be extra evil

[–] SpaceCowboy@lemmy.ca 3 points 6 months ago

Give a discount on food purchases so long as people agree to having every purchase tracked abd their data sold to marketing companies so they can figure out how to manipulate people into buying more shit they don't need.

People's food purchases are already scanned in before they buy them, so all that's needed is to get people to scan in some kind of card to connect their purchases to their identity. A small discount can be offered so people will fill out a form connecting their identity to the card and then every time they scan the card with their purchases we can track everything they buy forever.

Oh wait, that's actually already commonplace.,

[–] Zagorath@aussie.zone 2 points 6 months ago

2 is already a thing. Product placement.

[–] A_Chilean_Cyborg@feddit.cl 2 points 6 months ago

Regulatory bodies, save us!

[–] lazylion_ca@lemmy.ca 2 points 6 months ago

Cineplex movie theaters in Canada have ads in the app you use to watch trailers and buy tickets.

[–] dutchkimble@lemy.lol 2 points 6 months ago (1 children)

The movie thing happens in India since ages ago, they call it intervals. Tons of ads before a movie starts and during the interval. Nice for a pee break and to buy snacks, but they obviously overdo it, movies never start on time, and the whole experience is shitty.

[–] mudeth@lemmy.ca 2 points 6 months ago

For some context, it's because Indian movies were conventionally much longer in length (2.5 to 3 hours). Movies are written to have a cliffhanger at the interval, so much so that it's sometimes referred to as a meta joke.

[–] dmegatool@lemmy.ca 2 points 6 months ago

This guy ads

[–] shinigamiookamiryuu@lemm.ee 1 points 6 months ago

Sometimes when I'm shopping, I leave a piece of paper explaining my work/thoughts/etc. in the shopping cart before returning it.