this post was submitted on 31 Mar 2023
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They should have done it way way way back. before Brave existed, and before surveillance was pervasive. They had a chance when they had gotten a peak in market shares (around 2008-2010?), but their (secret) contract with Google probably prevented them from doing that... Has anyone seen the Mozilla-Google contract?
The only shareholder of the Mozilla Corporation is the non-profit Mozilla Foundation. If the MoCo makes any profit, they either have to pay it out in wages or re-invest it into Firefox / their other products.
So, if Google ever offered such a contract, I think, they should have accepted the extra money, especially also, because their peak market share was at only 32%, which is IMHO too little for webpage owners to not just drop Firefox support, if it started getting bullish.