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Could Ben and Jerry’s go down like Bud light, or is their ice cream too darn delicious?
(lemmyunchained.net)
It seems Ben and Jerry's may be next in the firing line after they made waves with a provocative 4th of July tweet claiming the US is on stolen Indigenous land. Could we witness a downturn similar to Bud Light?
Or is their irresistibly good ice cream strong enough to keep their ship afloat?
Edit: Side note - in the absence of B&J, what ice cream are you turning to? I’m in AUS. So B&J was a game changer. Not anything else like it that I’m aware of.
What down turn? Bud made more profit than average during the “boycott”
Where are you getting your numbers?
The way they treated Mulvaney, was disgusting. Trotted out to try boost profits, it backfired. Then left em in a ditch. Could let even stick to their convictions.
That's rainbow capitalism for you
It was the worst possible response. Had they stuck to their guns, the right would have remained angry, but the left would have been fine. By ditching Mulvaney over the "outrage," the left became upset and the right wasn't mollified.
I think their sales did go down and a bunch of execs stepped down iirc
They also pulled support for Dylan Mulvaney and anything LGBT+
That whole arc feels bad