this post was submitted on 29 Jun 2023
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Why 'Woke' is Good Business, According to Mark Cuban and Data (www.inc.com)
submitted 1 year ago by Jonamerica@kbin.social to c/business@midwest.social
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Consumers expect brands to be inclusive, so pumping the brakes on inclusive marketing is bad for business.

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[–] wrath0110@midwest.social 5 points 1 year ago

I share the viewpoint that, as an employer, your team should reflect the demographic you are trying to serve but it goes further than just that. Serving a demographic that you dislike or despise is a sure way to have tonedeaf communications and the outcomes that ensue. As a person, you should not have to choose products or services based on whether the CEO and company materially or substantively support your worldview.