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Studio Ghibli to release Hayao Miyazaki’s final film with no trailers or promotion
(www.theguardian.com)
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To be fair, knowing that a film is directed by Hayao Miyazaki would be all the information that I need to figure out if I wanted to watch it. I do.
It would be interesting to see the impact on the box office numbers. They may not dip as badly after opening weekend if there is positive word of mouth.