this post was submitted on 03 Nov 2023
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Mac sales are down.

I’m really not surprised. They are just a bit too expensive once you start upgrading the storage and ram.

I have been holding out on buying a Mac since the M2 was rumored to come out.

I keep hoping that the base model will have a larger amount of storage and ram, but it does not.

They keep selling faster processors, but I do not need that, I need more storage and I’d like more ram.

At this point, I’m just going to buy a used M1 air. If Apple had 512 and 26 standard on the base air, I’d pickup a new one today.

Do you disagree? What can Apple do to increase Mac sales?

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Not particularly surprised.

By most accounts they're very capable pieces of hardware, but the prices are way too high for current conditions.

Think there's also a case of incremental performance improvements in the form factor becoming less perceptible, and also more people favouring phones and tablets over laptops for everyday use.