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Mac Sales are Down (www.theverge.com)

submitted 1 year ago by M500@lemmy.ml to c/apple@lemmy.ml

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Mac sales are down.

I’m really not surprised. They are just a bit too expensive once you start upgrading the storage and ram.

I have been holding out on buying a Mac since the M2 was rumored to come out.

I keep hoping that the base model will have a larger amount of storage and ram, but it does not.

They keep selling faster processors, but I do not need that, I need more storage and I’d like more ram.

At this point, I’m just going to buy a used M1 air. If Apple had 512 and 26 standard on the base air, I’d pickup a new one today.

Do you disagree? What can Apple do to increase Mac sales?

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[–] MiddledAgedGuy 2 points 1 year ago* (last edited 1 year ago)

I don't like Apple. That'll probably show. But I like Microsoft and Google even less, so ultimately I do want them to continue to succeed for the time being.

They should sell cheaper x86 and arm laptops. If other manufacturers can sell decent midrange laptops for around $500 USD, so can Apple. They can even charge a bit extra for that Apple logo and still come in well under the $1000 minimum price tag now.

Though that in and of itself might be shooting themselves in the foot a bit. They have kind of a designer brand vibe, people might not trust reasonably priced hardware from them. So they'd probably want to adjust their marketing too.

I think they should do this, because declining sales tells us less people are willing to pay that premium. Though they should keep their current product line too. I like what they're doing with their Mx ARM chips.