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How Google Alters Search Queries to Get at Your Wallet - WIRED (www.wired.com)

submitted 1 year ago by ijeff@lemdro.id to c/technology

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cross-posted from !google@lemdro.id

Google may be altering billions of search queries daily to generate results that increase purchases.

Testimony in an antitrust case revealed an internal Google slide about changes to its search algorithm, involving "semantic matching" to generate more commercial results.

Google covertly changes user queries, substituting them with ones that generate more revenue for the company and display shopping-oriented results.

This manipulation benefits Google's profits but harms search quality and raises advertiser costs.

Despite legal challenges, Google's market dominance allows it to continue these practices, impacting users' ability to access unbiased information.

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[–] blindsight 5 points 1 year ago* (last edited 1 year ago) (2 children)

I get that search is expensive to run, but $120 USD/yr is a lot.

Maybe it's worth cancelling something to pay for it, but idk. I won't even look at metered tiers. Knowing my scarcity aversion, I'd never use it. I didn't use a single Neeva trial search since I was hoarding them like Max Ethers from Final Fantasy.

[–] dan@upvote.au 2 points 1 year ago

Yeah. It's definitely expensive, which is why I haven't signed up for a subscription yet. Still thinking about it.

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