It's so completely wild and backwards. Imagine your not a reddit user, but a search leads you to a reddit link, and you're on your phone. You see all this stuff about downloading the app instead, and you're just going to bail, never reading the post. If there was no friction, they may have converted a new user.
They act like everyone already uses reddit and the users are so addicted they'll put up with anything.
Just thought I could casually install neovim
*said 100 plug-ins later